SLOW NEWS – Official Teaser

SLOW NEWS – Official Teaser


– No it’s nothing new at all. Fake news is
a ridiculous fake label, right? – Many publishers thought you could just
make lots of crap, the so-called clickbait. – I was in Milano and I was talking with
my publisher. A book about butterflies. well it was a nice easy lunch we were
having some fine wine it was a lot of salute day and in my imagination out
front was her little motor scooter or maybe it was an Italian sports car
probably yellow and she was going to drive me either on the back of her
scooter or in the passenger seat of the of the sports car in our conversation
after the second or maybe the third salute day was hey what about all of
this Mirage this avalanche of noise of information
some things we need but so much that it becomes kind of like addictive where is
the next shot of something new something more this 24-hour so-called news cycle
how do we sit through all of this and figure out what it is we need to know
and still have time for this kind of leisurely lunch the G and I we’re
enjoying and that’s when we came up with the idea we’re sitting in Italy where
the slow food movement started what we need is a slow movement you know we need
to be very quick in the way we adapt to technology and to our points is changing
needs I think moving very fast fast but we used to be but when it comes to
journalism itself as a musical time we’ve always had
misinformation we’ve always had propaganda yes there are very new ways
that it’s spreading it’s able to go far more viral and reach more people way
faster than ever before so there are things that are changing but there is
still a large part of the population that it’s interested in reality impacts
I think we’re in a battle and by the way law has always liked to accuse everyone
else of lying it’s never a battle that’s done you’re never finished because a lot
of times the adversary you’re dealing with if they’re motivated by financial
means they’re going to be waking up every single morning figuring out how
they find a new way to make money they’re going to wake up every single
morning figuring out a new way to get stuff to spread on Facebook to get
people to click on and so if we don’t have people waking up every morning
thinking about how to stop them if we don’t have people waking up every
morning looking for state-sponsored propaganda then yeah they’re going to
take over because they’re driven they earn money from it or it’s literally
their job to do this and if we don’t have people who are incentivized as well
to fight back then we are going to lose a lot of the fakeness problem it’s not
the journalism problem it’s more of a spam problem with a human victus that
used to spread oh then I think you can do viral stuff responsibly if he wants
to trust the public you have to begin by trusting that we can decide what it is
we need and allow ourselves the time to not be fixate on the next incoming
whether it’s on one of these things that we all have we don’t get rid of it you
just don’t need this stuff all the time with us you

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